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Keith Parker, Vice President , Hotwire

Keith Parker

Vice President at Hotwire

Austin, Texas, United States

About Me

Keith Parker is a globally experienced marcoms leader. Following a 10-years career in Dubai, UAE, he is now based in jointly in Austin, Texas, and San Francisco, California. He speaks on topics surrounding global marketing and communications effectiveness in the B2B tech space.

As a Vice President at Hotwire Global, he enables B2B client to better achieve business outcomes through effective strategy. Prior to returning to the US, Keith was behind the marcom success of prominent leaders and companies within the UAE including Masdar Institute, Abu Dhabi National Oil Company, Abu Dhabi Ports, and Dubai Creative Clusters Authority.

Keith led major destination marketing campaigns for the Sacramento, California, region that incorporated a full spectrum of creative, web, PPC, social, content marketing, retargeting, PR, event marketing, outdoor, video, experiential, and more.

He has created exposure through the BBC, CNN, WSJ, Bloomberg, Inc. Magazine, Time Magazine, Sky News, AP, and AFP. He has led joint engagements with over 150 entities, including The White House, The UAE’s Prime Minister’s Office, The Clinton Foundation, Etihad Airways, Boeing, Lockheed Martin, GE, Maersk, BP, Siemens, Engie, UOP Honeywell, and many others.

Keith has written feature articles for Abu Dhabi’s leading English-language paper, created books available in stores across the UAE, and launched a widely circulated magazine. Keith’s career has spanned 3 continents, with work in Alaska, Hawaii, California, Greece, Italy, Germany and the United Arab Emirates. He was awarded a BSBA from the University of Southern California and holds active PMP certification.

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