Why consumer data often fails to fly for travel brands
I'm an Aussie born and raised, so I know all too well how far Australia is from the rest of the world. It's a legitimate reason why we...
Data driven
creatively exceptional
About Me
I am constantly fascinated by the world that is news, media and glossy mags, and must start theday with a great cup of coffee. Outside of business hours, I am either in a barre class, doing the NY Times crossword or enjoying a glass of good Pinot.
Katrina Quesada's Passles
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News Corp Australia wants to break Google up. Should this apply to the publisher too?
Earlier this week, I did my first hot yoga class (TLDR: I almost died), not by choice, but to zen myself out following the frustration of...
(Content) quality is in the eye of the beholder
My colleagues and I were recently in Christchurch, New Zealand. Anyone who's been there since the dreadful earthquakes in 2010/2011 will...
Will you be my friend?
This weekend (like many others on my Instagram feed), I attended a wedding. My partner was the best man, which meant he had a string of...
Gen Alpha Down Under
Play time with my two-year-old niece is always a lot of fun, but the many instances of talking gaga and shoving plush toys in her face...
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