Sports 2.0 for brands and marketers – kicking off with the Euros
The summer of sports has officially started with the Euros kicking off at the weekend. And many brands and marketers are eagerly awaiting...
Inspiration that
sparks imagination
About Me
Vicki Cook has an international career spanning 16 years in the United States, UK and Australia. An expert in internal communications, CEO positioning and brand PR, Vicki has worked with global brands including O2, McDonald’s, Yahoo!, Telstra, Tourism Australia and Virgin Money.
Vicki Cook's Passles
Most Read
Are you going back to the shops?
There were two interesting statistics revealed this week around the retail landscape and the easing of the Covid restrictions in the UK.
Amazon and Boohoo shining a light on the future of commerce
There has been so much discussion around the future of commerce and the impact of the pandemic on shopping behaviours. Will shoppers want...
Will we take shopping from the sofa to the shops?
Following on from Marine’s post discussing whether ecommerce will win out over brick and mortar as we begin to ease out of lockdown, it...
Lessons from the Festival of Marketing
This year’s Festival of Marketing attracted over 4,000 ambitious marketers who attended the event to learn how to successfully shape the...
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