Tech needs a rebrand to attract more diverse talent
Alexis Monks, a software engineer analyst at PA Consulting, makes an important point in her blog ‘Why the tech sector needs a rebrand’...
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About Me
Overseeing Hotwire's B2B practices, I have over 12 years of B2B tech PR experience. Passionate about integrated marcomms campaigns that deliver measurable business outcomes for clients.
Specialties:
- Intergrated campaign management
- Social media campaigns
- Media relations
- Analyst relations
- Influencer relations
- Strategy and planning
- Pan-Euro co-ordination
- Copywriting
- Customer case study programmes
- Measurement
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What Norwegian children say about the gender pay gap
This cute video isn't just fun to watch, it makes a very poignant point. The gender pay gap simply doesn't make sense.
One of the reasons...
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Why you should bring your whole self to work
I had the privilege of attending a roundtable this morning hosted by @InterCommsLGBT on the topic of identity politics. Chaired by the...
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What underpants tell us about thinking differently
As Albert Einstein once said, “The definition of insanity is doing the same thing over and over again, but expecting different results
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A return to quality journalism?
A recent survey of global journalists by media monitoring company Cision has shown that quality journalism is on the up.
In fact, just 10%...
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