Why Crisis Scenario Planning Is Crucial For Campaigns
By Graham Westrop, Program Manager in Hotwire London’s Corporate Strategy team
John Hancock recently announced that its life insurance...
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Data driven
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About Me
I lead Hotwire's Corporate Strategy Services where my focus is on all things Analyst Relations, Crisis Communications and Executive Comms. I also work with businesses to focus corporate narratives and story platforms.
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How Hidden Costs in Video Games Became a PR Crisis
By Graham Westrop, Program Manager in Hotwire London’s Corporate Strategy team
As video game business models evolve to support online...
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Lessons in Crisis Management from Reddit's Hack
Reddit's hack made international news today. In June, the business discovered that its systems had been compromised via staff accounts,...
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A New Look For Enterprise Brands
In our world - the world of tech blogs, corporate communications, and everything in-between - 'Enterprise' has traditionally been a...
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Laughing in the face of industry records
Yesterday I attended one of my favourite events of the year – CCS Predictions. Hosted by the very smart analyst team at CCS Insight, the...
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