Can LEGO's latest theme park win over Generation Alpha?
LEGO is set to launch its newest theme park in New York state in 2019 and it’s set to be a corker. The plans have just been unveiled and...
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Amy Ronge
Associate Director at Hotwire
London, United Kingdom
- +44 (0) 207 608 2500
- amy.ronge@hotwireglobal.com
- http://www.hotwireglobal.com
About Me
I am a consumer PR specialist. My nine years' experience so far has seen me work across a variety of consumer brands, from John Lewis to Avis, and Pernod Ricard to HomeAway, delivering creative and strategic campaigns to help position companies in the right way to right audience.
I work in the consumer practice at Hotwire as an Associate Director, providing senior counsel for clients and developing strategy and creative. My team is made up of consumer experts, with strengths ranging across the consumer technology, travel and FMCG sectors.
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Are parents Insta-ignorant?
Instagram's privacy portal helps parents get familiar with privacy controls – but how much do parents want to know about what their kids...
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KSI vs LOGAN PAUL – internet phenomenon or epic fail?
This week's post from the UK Consumer team comes from programme director, Camilla Ives.
I think it’s safe to assume the average consumer...
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Grocery retailers need to shape up or ship out
As an unashamed and self-confessed lover of eating, and cooking, I find myself increasingly fascinated in the world of online food...
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IF(A) it ain't broke...
...don't fix it, right? Well, that seems to be ringing true for this year's IFA, which has got off to a product-announcement-packed...
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