No More Cover Your Ass Metrics. Communicators Must Connect to Driving Growth and Value.
The Holmes Report shared new research late in 2018 that revealed that PR budgets continue to shrink. I speak with 5-7 companies each week...
I have spent my entire career immersed in technology, and moved over to Hotwire from Eastwick Communications after its acquisition in 2016. I am now President, North America for Hotwire and as well as agency experience I have a wide range of in-house knowledge. At Autodesk, I focused on integrated brand communications and led the development of the company’s first sustainability report, and as Enphase Energy’s global marketing director, I played an integral role in Enphase’s successful IPO and aggressive expansion into Europe. I am a fierce advocate and practitioner of integrated marketing and believe deeply that customers are at the heart of successful communications strategies. A published author, I also hold an MBA from Dominican University.
The Holmes Report shared new research late in 2018 that revealed that PR budgets continue to shrink. I speak with 5-7 companies each week...
The best overview of what CES brings is the CES Trends event which takes place the day before the show floor opens. Led by CES, this hour...
2019 belongs to marketers and CES showcased the brilliance, opportunities, insight and challenges for us as the year kicks off. From the...
"I'm pretty scared each week," said the CEO who called to talk about what's going on in tech, politics and the overall business...
This is part of an ongoing series discussing how non-tech companies are moving into the tech and innovation ecosystem.
Most companies want...
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