The viewability debate continues
New data was recently released that shows viewability standards in the UK are still not where they should be. Philipp von Hilgers,...
Data driven
creatively exceptional
Insights.
Contributors
-
Associate Programme Executive -
Director -
Global CFO -
-
Programme Manager -
Programme Executive -
Programme Director -
Press Agent -
Associate Director -
Program Manager -
Senior PR & Communications Manager -
Group Chief Development Officer -
Programme Manager, Fintech -
Senior Social Media Associate -
CEO, North America -
Associate Director -
Chief of Staff (Associate Director) -
Fintech Engagement Executive -
-
Programme Director -
Senior Programme Director -
Programme Director -
-
-
SVP & Head of Digital Commerce -
Senior Programme Director -
Operations and Workflow Manager -
Responsable de Clientèle (Tech B2B) -
Programme Manager -
Associate Programme Executive -
Business Development Director -
-
Programme Director -
Senior Account Director -
Associate Programme Executive -
Attachée de presse -
Senior Program Manager -
Senior Programme Executive -
Senior Programme Executive -
Global Head of Consumer -
Marketing Manager -
-
Senior Vice President, Business Development & Marketing -
Communications Consultant, Managing Director Hotwire Germany -
Associate Director -
Marketing Manager -
Senior Programme Executive -
Programme Director -
-
Analyst Relations and Corporate Specialist -
Digital Manager -
Programme Director -
Senior Programme Manager -
President, North America -
-
Senior programme director -
Associate Programme Executive -
Director -
PR Consultant -
Programme Executive -
Attaché de presse -
Senior Programme Manager -
Senior Designer -
Senior Programme Manager -
Director -
Senior Programme Manager in the B2B Tech practice -
-
-
Account Manager -
Vice President -
Director -
-
Sr. Manager, People & Culture -
-
-
Head of Consumer -
Senior Programme Manager -
-
Programme Manager -
Programme Manager -
-
Senior Programme Executive -
Content Director -
Senior PR Manager - Responsable communication -
Programme Director -
Content Executive -
Account Director -
Art Director, Digital Brand Lab -
Senior Programme Director -
-
Head of B2B, EMEA -
Senior Associate -
-
Programme Manager -
Managing Director -
Directeur de pôle -
-
Consultante RP -
Media Relations and Influencer Specialist -
Digital Executive -
Associate Director -
Program Manager -
Associate Programme Executive -
Business Development Manager -
Content Director -
Senior Public Relations Consultant -
Talent Lead, People & Culture -
-
Programme Executive -
Senior Director -
Program Director -
Business Development Manager -
Associate Director -
Junior Creative Director -
-
Program Executive -
Senior Program Director -
Managing Director -
Hotwire Insights Archive
- July 2020 (7)
- June 2020 (7)
- May 2020 (6)
- April 2020 (9)
- March 2020 (15)
- February 2020 (18)
- January 2020 (9)
- December 2019 (5)
- November 2019 (9)
- October 2019 (16)
- September 2019 (15)
- August 2019 (16)
- July 2019 (14)
- June 2019 (13)
- May 2019 (19)
- April 2019 (22)
- March 2019 (29)
- February 2019 (30)
- January 2019 (32)
- December 2018 (18)
- November 2018 (31)
- October 2018 (23)
- September 2018 (32)
- August 2018 (27)
- July 2018 (20)
- June 2018 (28)
- May 2018 (26)
- April 2018 (18)
- March 2018 (29)
- February 2018 (41)
- January 2018 (36)
- December 2017 (16)
- November 2017 (31)
- October 2017 (43)
- September 2017 (50)
- August 2017 (32)
- July 2017 (30)
- June 2017 (22)
- May 2017 (51)
- April 2017 (3)
Will Tesco change the UK retail landscape?
Pick a card, any card
We all have a few little rectangular pieces of card tucked away in our wallets – some we’ve remembered to sign on the back, (some not),...
L'écologie digitale, ça vous parle ?
Numérique n'est pas toujours synonyme d'écologique : aujourd’hui, le digital engendre 16% de la consommation électrique mondiale. On...
Jurassic Jeff’s sexy success
Kat Park, programme director in Hotwire's consumer team, gives us the lowdown on the one and only giant Jeff Goldblum...
We’ve had heated...
It's time to start thinking about a cleaner future for auto
This month has been a big one for electric vehicles, with the government announcing its Road to Zero strategy and plans to introduce more...
High Street Highlight
It was an extremely pleasant surprise to read a story talking up the success of a high street retailer, Hobbycraft, instead of the...
Are you in the holiday spirit? Clue; we don’t mean parasols…
Written by Cal Young, programme director in Hotwire London's Digital Commerce team...
It’s the midst of summer, school holidays are afoot,...
Love Island AKA the influencer machine
This week's post from the UK Consumer team comes from Love Island's biggest fan, senior programme director, Christine Reilly...
If you’re...
Et si on parlait drones ?
Depuis quelques années, les drones sont devenus le produit tendance par excellence pour les tous les fans de technologies et les geeks....
Are ATMs the next floppy disk?
Just as you can tell a person’s age by how many of the Spice Girls they can name, what pogs are or if they know that the ‘save’ icon is,...
From apps to robotics the ‘Future of the NHS’ is not as far away as you may think
Written by Liam Rawson, Programme Executive
This week marks the 70th birthday of the NHS with patients, politicians and celebrities all...
Community is king - paws for thought in insurance
Investment, insurance.. and cats! Must be Friday :)
Exciting news for Bought By Many this week, who announced their Series B...
Communicating autonomy: are we asleep at the wheel?
A new report claims that automakers’ marketing of driver assistance features is creating unrealistic expectations in drivers, leading to...
Mapping your way to measurement maturity
For any seasoned veteran of industry conferences, you’ll be familiar with the refrain “we’re on a journey”. It’s an oft-used term by...
Le Brand Activism, le graal des marques
A l’heure où les communautés de marque se créent à coup d’influenceurs et à base de messages publicitaires décalés et jugés uniques...
A...
Le poids des mots, le choc des photos
Paris Match, une institution, le magazine qui traverse les générations avec ses couvertures chocs et ses punchlines assumées. Depuis près...
The Netflix cycle of innovation
When I first heard of the Netflix effect, I assumed it referred to the way Netflix shows have the ability to keep fully grown adults...
La atribución en el customer journey, el gran dolor de cabeza de los directores de marketing
Hotwire, la agencia de comunicación global, ha participado en el último encuentro organizado por Emilio Márquez, CEO de La Latina Valley....
Sometimes, all you need is coverage
It's become fashionable to ask "what's the point?" every time we see a PR campaign where there's no obvious link to the business or...
As a free user, you can follow Passle and like posts.
To repost this post to your own Passle blog, you will need to upgrade your account.
For plans and pricing, please contact our sales team at sales@passle.net