How Game Development Crunch Became a PR Crisis
Red Dead Redemption II, one of the biggest video games of the year, if not this generation, has just been released and if you haven’t...
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Will you be my friend?
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Guts & Courage From Marketing is Needed to Drive Growth Says ANA CEO
I've just been fortunate enough to spend a fascinating day in the bosom of the biggest advertisers in the US. The ANA's Master of...
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Are concept cars holding us back from visualising our autonomous future?
You only have to glance around the halls of Mobile World Congress or a plethora of other tech trade shows to see how inseparable the
Justice et hébergement
En lisant cet article, je me rends compte combien c’est aujourd’hui difficile de faire fermer un site, aussi terrible et haineux ...
Life Hack Tip: Turn That Notification Off
I can be a grumpy person at times. Commuting woes, poor service, bad writing or just rainy days can turn me into a grouch. Something...
Am I letting my kids down?
So, this is a lot more personal than your typical post. But, at Hotwire, we pride ourselves on being real and honest. So here goes...
I...
Sears at least had the DMV. What have you got?
Sears is finally dead, and I’m sad.
Now, we can mourn the amazingness the company had been versus its sorry state at the end. Like how we...
La Génération Alpha : le sacre !
Je suis certain que vous en connaissez tous. Vous savez, ces chères petites têtes blondes de moins de 8 ans.
Ces enfants qui utilisent de...
The horse race that stopped a nation...and no, I'm not talking about The Melbourne Cup
A fierce debate has been raging in Australia over a controversial decision to allow a $13 million horse race, the Everest, to be screened...
Go Green or Face Your Own PR Crisis
We’re all screwed. We were warned and warned and warned again but we didn’t listen. Now it seems those hemp-wearing, tree-hugging, palm...
Did the political heavyweights use personal brand effectively this conference season?
This year’s political party conferences used the personal brand of some big players to get buy-in from various wings of each party, as...
Twin Cities Startup Week Reminds us that Innovation is Not Just Reserved for Tech
The mantra "every company is becoming a tech company" speaks to the idea that organizations across industries are looking to drive...
AI and the future of mental health provision
This week marked World Mental Health Day (10th October). Discussions around mental health and suicide prevention have been pervasive in...
Will Netflix once again revolutionise the media industry?
As an industry disruptor, Netflix has never shied away from pushing boundaries. More than a decade ago it first transformed how people...
"Sans Forgetica" : une typo illisible qui améliore la mémorisation
Une police inclinée dans le sens inverse et des lettres partiellement incomplètes : non, ca n'est pas une erreur d'impression mais bel et...
Les énergies renouvelables... le stockage comme pierre angulaire de l'autoconsommation
Le climat est l’une des préoccupations majeures dans le monde, et la France multiplie ses initiatives : Plan Climat, journée sans voiture…
What's in a name? Possibly viruses and malware
'Just Google it' has become such a common part of our daily lingo, it would seem counter-intuitive to think this simple act...
Netflix is the world-most data hungry application, for now…
According to research from bandwidth management company Sandvine, Netflix is the world's most data-hungry application, consuming 15% of...
La presse n’est pas morte, vive Vogue, GQ, Glamour & Co !
Selon Wolfgang Blau, le numéro deux de Condé Nast International, les dominants Google et Facebook ne l’ont pas empêché de voir les...
Talking about Generation Alpha at the ANA's Master of Marketing
The difference between Gen X and Millennials caught marketers by surprise. And technology was the clear differentiator.
But now that...
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