Inspiration that 
sparks imagination



Retail Sets Sail

We're just under two months away from the largest retail trade show in the US. Every January, the National Retail Federation puts on one...

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How to be "In Tech"

This is part of an ongoing series discussing how non-tech companies are moving into the tech and innovation ecosystem.

Most companies want...

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Why You Don't Always Need Digital

It may seem unusual for Hotwire's Global Head of Digital Brand Lab to write the headline you read above. However, I cannot stress enough...

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Wie kennzeichnen Influencer richtig?

Influencer müssen bezahlte Beiträge kennzeichnen. Das ist so und wird sicherlich von sehr vielen auch entsprechend gehandhabt. Es gibt...

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